Latest update:
Wednesday, May 18, 2016 - 16:12
Today in Sopharma the pilot “edition” of “Responsible Consumption”, part of the project of UN Global Compact Bulgaria – The Responsible Choice, was held at Sopharma. “Responsible Consumption” is a module aimed at the employees of the companies that joined the project, and through it they can share their vision of what reasonable behavior is and how they can be active consumers. These in-house discussions will help in the writing of Responsible Consumer Guide. Highlights of the discussion today were the best way to do shopping wisely and avoid the marketing tricks, as well as the willingness to actively look for our rights. The daily choices we make, including as participants in the markets, reflect the level of our civil awareness. The Responsible Choice Project is an idea of the member companies of UN Global Compact Bulgaria. The main objective of the project is to show consumers that by their actions and purchases they have the power to change the production practices, to manage the “fashion” imposed by advertisers and to nurture a culture of anti-consumerism in themselves and in young people. By this project, we wish to place citizens in a more active position to have self-esteem and sense of duty that everything depends on them. #1имазначение #отговорниятизбор